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  • Financial Planning

    In finance, investment is putting money into an asset with the expectation of capital appreciation.

  • Mutual Funds

    When it comes to the world of investing, three words come to mind: overwhelming, intimidating, and scary.

  • Time for changes

    Bottoms in the investment world don't end with four-year lows; they end with 10- or 15-year lows.

  • Solution

    The stock market is filled with individuals who know the price of everything, but the value of nothing.

About Us

We all dream of owning a successful company, calling the shots and pocketing a nice paycheck every other week. Oh, there are plenty of dreams out there but how many of us actually take that first step toward financial independence and a quality of life that depends, not on the folks upstairs in the big offices, but on your own hard efforts. When you own the business, financial independence depends on you.

Thats why most people back away from business ownership. Fear of failure. Fear of looking foolish. Fear of what your family and friends will think if your new business doesnt soar like the American bald eagle - the American dream. 

Ive had the satisfaction of starting start several businesses in my career, some more successful than others. However, even my "less than stellar" attempts at entrepreneurialship have taught me valuable lessons - lessons you can take with you to the kitchen table and start drawing up plans for your business. 

So learn from someone whos enjoyed success and learned from missteps when it comes to starting your own business. For me, and millions like me, business ownership is the only way to go. 

1. Consider your assets. 
It takes money to start a new business but it doesnt take a lot of money to start all new businesses. An office cleaning service can get up and running on a couple of thousand dollars. A car detailing business would cost you even less. 
But dont just consider cash on hand. Consider your personal and professional assets. Are you a people person? Consider sales. Are you a bean counter? How about opening a tax prep service? 

Youve also got other assets. Your own tools, a car or truck, a computer - make a list of all of the cash and other assets on hand. This is the starting point for deciding on the right business for you. 

It can cost up to $2 million to buy a McDonalds franchise, so if you dont have $2 mil tucked under the mattress, look for less costly ways to become part of the world of commerce. 

2. Do something you enjoy because youll be doing it a lot. 
It doesnt make much sense to open a landscaping business if you hate mowing the lawn - even if your business does provide financial independence. So, what are you good at? The simple fact is we all enjoy doing things were good at so think about the things you enjoy doing in your spare time. In that mix, theres a business for you - one in which you work 70 hours a week and love it - because its yours! 

3. Dont borrow money. 
Okay, maybe you can borrow a few thousand from a friend or family member but dont start maxxing out your credit cards to get your business up and running. Its hard enough to launch a start-up without a heavy debt load the day you open shop. 

4. How entrenched is the competition? 
Youre a certified financial planner considering opening a small office in town. Okay, have you opened the phone book to see how much competition there is in your region? Why swim upstream? 

If there are already 10 financial planning firms within a 20 mile radius, chances are these companies have their client bases in place. They also have the resources to blow your little store front to bits with marketing and promotion. The key? Study local competition and start looking for business locations where youre not fighting for attention in a throng of like-minded business owners. 

5. Keep your cash as long as you can. 
One client designed a beautiful tri-fold, four-color brochure for his new investment firm. He had 5,000 of these tri-folds printed, bundled, boxed and shipped to his home office, which happened to be in his home. 

Heres the problem: this business owner only had two clients when he paid to have those brochures designed by a graphic artist and printed on lacquered, high-end paper. The whole package, including shipping, costs the new businessperson just a little over $2,000. Unfortunately, he had four boxes of brochures stacked in his home office, he was out $2K and those brochures werent going to grow the new business any faster - something essential to any new business. Growth. Fast. 

Cash is king. Dont spend it unless you have to. Lease when you can. Use on-line virtual assistants (VA) if the work load gets too heavy. And save what cash you have for immediate growth. 

6. Develop the plan. 
Just set yourself someplace quiet and start writing whatever pops into your head. What will you need? How will you get it? What wont you give up? Do the free association thing and one thought will lead to the next and the next. 

Refine your notes over a week or two until you see step one, step two, three and four. A business grows organically under the right conditions. This is the time to create the right conditions.

7. Budget. 
Its such an ugly word and if you think living on a family budget is tough, waitll you get a load of a business budget with expenses you havent even uncovered yet, though you will soon enough. 

I recommend to my clients that they keep at least 50% of their start up capital set aside for marketing, and if you can do 60% - even better. Why? 

You can have the best product or offer the highest quality services but if no one knows youre there, that business is going belly up in a matter of months. 

So, in addition to inventory (if youre selling products) and a high-speed hook-up, a reliable computer, remote-site records storage and all of the unknowns that youre about to encounter, keep at least half of your start up cash on hand to tell prospects that youre open for business. 

8. Dont let fear freeze you. 
Are you kidding me? Were all fearful. Fearful of market downturns (restaurant killers), new competitors (lower margins for you), a change in the neighborhood, a dishonest wholesaler - you could spend a day - a week - compiling a list of things that could go wrong. 

Prepare for emergencies (thats what the cash is for) but dont let fear freeze you in place. And dont let failure put out the flames of ownership that burn within a select few. Ive failed and Im still here. Youll fail, make mistakes and fall on your face some days. Its part of the process of growing a business to profitability. 

However, I dont let these missteps keep me down. I learn my best lessons from my worst mistakes. You will, too. 

Look, this is a once-over-lightly look at building a business but youve already proven your interest by reading this far. So, maybe its time to pick up pencil and paper and move to the planning stage.

 

Market Watch
  • MF News
  • IPO News

Expect 2018 to be a volatile year: Kotak Mutual Fund In an interview with CNBC-TV18, Anshul Saigal of Kotak Mutual Fund spoke about his reading of the market and his outlook.
Fri, 23 Feb 2018 16:43:46 +0530


How to accomplish your financial goals through twin strategy of SIP and SWP It’s advisable to adopt the twin strategy of Systematic Investment Plan (SIP) and Systematic Withdrawal Plan (SWP) to meet financial goals.
Fri, 16 Feb 2018 10:12:01 +0530


Direct plans of mutual funds: Why do they suit everyone Product awareness campaigns by market participants and sustained backing from the regulator would motivate more retail investors to embrace direct plans.
Fri, 09 Feb 2018 10:35:25 +0530


S Naren Investors had forgotten the word ‘risk’ and now they will be more careful, said investors had forgotten the word ‘risk’ and now they will be more careful.
Wed, 07 Feb 2018 11:31:14 +0530


Dr.Renu Pothen GOI has decided to introduce a 10% tax on long term capital gains on equities and equity oriented mutual funds exceeding INR 1 lakh.
Fri, 02 Feb 2018 15:21:35 +0530


Lalit Nambiar Watch the interview of Lalit Nambiar of UTI MF with Prashant Nair and Ekta Batra of CNBC-TV18, where he shared his readings and outlook on the fundamentals of the market, and specific stocks and sectors.
Tue, 23 Jan 2018 12:04:32 +0530


Harsha Upadhyaya The expert believes that it would be prudent to tilt the portfolio towards largecaps, where valuations are slightly better.
Mon, 22 Jan 2018 11:01:26 +0530


Sunil Subramaniam In an interview with CNBC-TV18, Sunil Subramaniam, CEO of Sundaram Mutual Fund discussed the mutual fund (MF) industry wish-list and their expectations from Budget 2018.
Thu, 18 Jan 2018 14:56:59 +0530


HG Infra Engineering IPO to open on Feb 26: Here’s 10 things you must know The issue priced in the range of Rs 263-270 apiece will open on February 26 and will close on February 28, 2018.
Sat, 24 Feb 2018 19:44:31 +0530


HG Infra Engineering raises Rs 138 cr from anchor investors The IPO committee has finalised allocation of 51,33,150 equity shares to as many as 11 anchor investors at Rs 270 apiece, also the upper price band for the offer, the company informed the stock exchanges.
Fri, 23 Feb 2018 22:36:28 +0530


Subscribe to HG Infra Engineering IPO: ICICI Direct ICICI Direct has come out with its report on HG Infra Engineering IPO , The research firm has recommended to “ Subscribe ” the IPO in its research report as on February 22 , 2018
Thu, 22 Feb 2018 17:20:49 +0530


Bharat Dynamics, IREDA get Sebi#39;s go-ahead for IPO Bharat Dynamics and IREDA had received #39;observations#39; from the Securities and Exchange Board of India (Sebi) on February 15 and February 16, respectively, as per the latest update with the markets watchdog.
Thu, 22 Feb 2018 13:36:29 +0530


HEM Securities has come with the report on Hindcon Chemicals ltd Hem securities has come with the report on Hindcon Chemicals Ltd as on Feb 20, 2018.
Tue, 20 Feb 2018 14:58:11 +0530


HG Infra Engineering IPO to open on February 26, aims to raise Rs 462 cr HG Infra aims to raise Rs 462 crore through the issue at a price of Rs 270 per share.
Fri, 16 Feb 2018 12:13:58 +0530


Aster DM Healthcare IPO subscribed 1.3 times on final day Proceeds of the fresh issue would be used towards repayment of debt, purchase of medical equipment, and for general corporate purposes.
Thu, 15 Feb 2018 13:20:07 +0530


IndoStar Capital files Rs 2,000 crore IPO papers with SEBI Non-banking finance company IndoStar Capital Finance has filed draft papers with capital markets regulator SEBI to raise an estimated Rs 2,000 crore through an initial share-sale.
Mon, 12 Feb 2018 13:37:51 +0530


Reducing debt is one of the major ideas of this IPO: Aster DM Healthcare In an interview with CNBC-TV18, Azad Moopen, Chairman of Aster DM Healthcare spoke about the latest happenings in his company and sector.
Mon, 12 Feb 2018 12:25:34 +0530


Avoid Aster DM Healthcare : SSJ Finanace SSJ Finance has come out with its report on Aster DM Healthcare Ltd IPO , The research firm has recommended to “ Avoid ” the IPO in its research report as on February 09, 2018
Mon, 12 Feb 2018 11:44:59 +0530


Avoid Aster DM Healthcare : HEM Securities HEM Securities has come out with its report on Aster DM Healthcare IPO , The research firm has recommended to “ Avoid ” the IPO in its research report as on February 09 , 2018
Mon, 12 Feb 2018 10:58:17 +0530


Aster DM Healthcare IPO opens: Should you subscribe? The company will use the amount raised through IPO for repayment and/or pre-payment of debt, purchase of medical equipment and for general corporate purposes.
Mon, 12 Feb 2018 08:49:07 +0530


Aster DM Healthcare raises Rs 294 cr from anchor investors Anchor investors are SBI MF, Sundaram MF, Karst Peak Asia Master Fund, DB International Asia, Societe Generale, Caisse De Depot Et Placement Du Quebec - First State Investments International and First State Indian Subcontinent Fund.
Sat, 10 Feb 2018 17:17:34 +0530


We are very much optimistic that listing can be done at any time: IRFC As Indian Railway Finance Corporation (IFRC) gets ready for its Dalal Street debut, CNBC-TV18 caught up with the company#39;s Managing Director, SK Pattanayak and he exclusively said that IRFC is ready to get listed as the Corporate Affairs Ministry (MCA) has resolved the tax issue, which was delaying the process.
Sat, 10 Feb 2018 14:26:26 +0530


Fine Organic Industries files IPO papers with SEBI Established in 1970, the Mumbai-based firm is a leading producer of speciality additives for foods, plastics, rubbers, paints, inks, cosmetics, coatings, textile auxiliaries, lubes and several other speciality applications.
Thu, 08 Feb 2018 21:23:44 +0530